Corporate Brand Activations for 2025
Creating a Custom Branded Photo Booth for the GQ Bowl in New Orleans
When the agency everyone dreams of working with reached out to commission an enclosed branded photo booth, we knew it was an opportunity we couldn’t pass up. The challenge? We had only 9 days from the initial inquiry to the day of the event. Without wasting a moment, I gathered my entire team, and we dove straight into the creative process. After two intense days of brainstorming and fine-tuning (and maybe pulling out what little hair I have left), we landed on the perfect vintage photo booth design. Inspired by the vibrant culture of New Orleans and a dash of UK flair, we crafted a booth that would seamlessly blend with the event’s dynamic atmosphere.
The event was set at the iconic Hotel Peter and Paul in New Orleans, a boutique hotel known for its stunning fusion of historical charm and modern design. Housed in a beautifully restored 19th-century Catholic church complex, the venue featured stained-glass windows, exposed brick, and intricate woodwork, all complemented by contemporary touches. This unique backdrop elevated the entire experience, and our custom-branded wooden photo booth fit right in. Seeing influencers, athletes, and celebrities interact with our booth was a proud moment.
My favorite feature? The custom branding on both sides and the top of the booth, which lit up at night, making it the undeniable center of attention throughout the evening. This project wasn’t without its challenges, but the end result was nothing short of spectacular. This GQ after party was a night to remember!
